Build Your Financial Foundation from Day One
Learn practical startup financing strategies that actually work in today's market. Real frameworks, proven approaches, no empty promises.
Explore Our ProgramsKendra Blackwell
Tech Startup Founder, Toronto
"The cash flow modeling session completely changed how I approach quarterly planning. Instead of guessing, I actually understand where my money goes and when."
Your Learning Path
Most people think startup finance is just about raising money. But that's like thinking cooking is just about buying groceries.
Foundation Building (Months 1-2)
Start with financial statements that actually make sense. Learn why your P&L doesn't tell the whole story and how cash flow projections become your roadmap. We'll work through real examples from Canadian startups that faced similar challenges.
Strategic Modeling (Months 3-4)
Build scenarios for different growth paths. What happens if sales are 30% lower than expected? How about if that big client takes six months longer to close? You'll create multiple versions of your financial future and learn to navigate between them.
Funding Preparation (Months 5-6)
Understand what investors actually want to see in your numbers. Practice presenting your financial story in ways that build confidence rather than confusion. Learn the difference between metrics that matter and vanity numbers that don't.
Implementation & Review (Ongoing)
Apply everything to your actual business situation. Monthly check-ins help you adjust course as reality unfolds differently than your projections predicted. This is where the learning becomes practical expertise.
Numbers from our 2024 programs — real results from people who committed to understanding their finances better.
Entrepreneurs who completed our full program
Improved their financial tracking systems
Successfully presented to potential investors
How We Actually Teach This Stuff
Forget theoretical lectures about finance theory. We work with your actual business situation from week one.
Real Business Scenarios
Every exercise uses actual examples from Canadian startups. You'll work through the same challenges that companies like yours face, not abstract case studies from business school textbooks.
Build While You Learn
Create your financial models as you go through the program. By the end, you have working spreadsheets and dashboards that you can actually use, not just theoretical knowledge.
Small Group Sessions
Maximum 12 people per cohort means everyone gets individual attention. Share specific challenges with peers who understand exactly what you're dealing with.
Follow-Up Support
Monthly office hours for six months after completion. Questions come up as you implement — we're here when you need guidance on the tricky situations.